Asa Asika, manager of singer Davido, has asserted that Davido’s influence surpasses that of most young Nigerians. He describes the artist’s public sway as unmatched among his peers.
Asika’s comments emphasize Davido’s significant role in both cultural and commercial spheres, particularly on social media.
Read More: Davido’s “B4 B4” With Mayorkun & FOLA Maintains Top 10 Spot on Spotify Nigeria Chart
Davido’s Manager Highlights His Cultural Impact
Asika remarked, “Davido is probably the most influential person from Nigeria below the age of 40, in my opinion,” noting that the singer ranks as “probably the most followed artist on almost every social media platform,” with “no argument.”
In an amusing exchange with Davido, Asika recalled telling him, “You do know you’re kind of like the president of Nigeria.” He highlighted the artist’s unique ability to navigate controversies that could undermine other stars.
Asika described Davido as “a walking billboard,” revealing a constant stream of brand inquiries. He stated, “I have emails from brands being like, I just want Davido to like hold this bottle for 20 minutes or put in his video.”
Furthermore, Asika shared that some brands co-fund Davido’s music videos for the exposure, stating, “I haven’t paid for music videos with our own money in ages.” Notable partnerships include brands like Martell and Puma, along with a long-term deal with a Chinese phone manufacturer, despite Davido not using their products.
As Davido continues to shape the music industry, his manager’s insights underline the artist’s remarkable influence and commercial appeal.
Read More: Asa Asika Hails Davido as Nigeria’s Most Influential Figure Under 40
The post Davido’s Manager Claims He Holds Presidential-Level Influence appeared first on tooXclusive.
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